Our Policies

  • 1. Acceptance

    1.1. Use of this website, or any other websites or services operated by PiXAPRO LTD/Essential Lighting Hire are subject to the same terms and conditions and sets out the rights and obligations of you as a user or purchaser ("you") and those of PiXAPRO LTD or Essential Lighting Hire ("we" or "us") in relation to the products and services owned by us (“PiXAPRO LTD/Essential Lighting Hire”).

    1.2. You agree to provide true and accurate information about you when creating an account with PiXAPRO/Essential Lighting Hire and agree to update your provided information with us to keep it accurate. Failure to do this may result in PiXAPRO LTD/Essential Lighting Hire the right to suspend or terminate your account and refuse you any current or future use of the PiXAPRO LTD/Essential Lighting Hire site (or any portion of it).

    1.3. Without notice to we reserve the right to: Modify or withdraw this Website (or any part thereof) and/or change the Agreement from time to time, and your continued use will result in acceptance of this change. It is your responsibility to check to determine whether the Agreement has been changed prior to new purchases and contracts.


    2. Trading

    2.1. Essential Lighting Hire is a trading name of PiXAPRO LTD is a company registered in England and Wales (Registered Number 07601334, VAT number GB112445747). Those who choose to access this site from other locations are responsible for local laws.

    2.2. This Agreement is governed by English law. You and we each submit to the exclusive jurisdiction of the English courts in relation to disputes arising out of this Agreement.


    3. Application of Terms and Conditions

    3.1. These Terms and Conditions shall apply to every sale or supply made by the Company.

    3.2. No Terms and Conditions contained in, delivered with or otherwise communicated to the Company by the Customer shall form part of the Contract unless agreed pursuant to clause 3.4.

    3.3. Any variation to these Terms and Conditions must be expressly agreed by the Company in writing. The Customer acknowledges that it has not relied on any statement, representation or promise made by or on behalf of the Company which is not set out in the Contract.

    3.4. The Customer shall be deemed to have adopted these Terms and Conditions as the Customer’s standard terms of business in relation to all present and future dealings between the parties. No other terms are implied by trade, custom, practice or course of dealing.

    3.5. No Company employee who is not a director, or authorised by a director, of the Company has any authority to modify or deviate from the Terms and Conditions.


    4. Placing an Order

    4.1. We reserve the right to refuse any Order where the price is incorrectly stated on the Website or Order and may require you to make any such correction and take all such actions as we require before an Order is in a form acceptable to Us. PiXAPRO LTD/Essential Lighting Hire reserves the right to not dispatch the order at that price. You will be given the option of a full refund, or to make payment of the additional outstanding amount.

    4.2. Once your product has been dispatched from our warehouse, the third-party courier will send you a confirmation email. This action will then trigger an order acceptance and the completion of the contract between you and us of the products ordered.

    4.3. For more information on VAT, import and tax duties prices please see our Q&A;
    https://www.essentialphoto.co.uk/pages/faqs/

    4.4. For more information on our privacy policy, please see the link below;
    https://essentiallightinghire.com/pages/our-policies 

    4.5. Your Status: In placing an Order through our website or through a credit account, you warrant that you are legally capable of entering into a binding contract, and that you are ordering for and on behalf of your business. We only sell Goods and Services to business customers.


    5. The Contract

    5.1. For orders placed on the website, phone order, credit account etc, the Contract shall be formed only when we process and dispatch the Goods.

    5.2. We will not be obliged to supply anything comprised in your Order until we have either dispatched the Goods or sent you a delivery note.

    5.3. Where Goods ordered are out of stock or no longer available, we will inform you via your provided contact details (email and telephone).


    6. Goods and Service Specification

    6.1. All goods listed for sale on essentiallightinghire.com are pre-loved, ex-demo and ex-hire items only. No goods for sale are considered brand-new. Condition will vary for each item but will be listed in the description.

    6.2. Some of the products shown in the Company’s catalogue or on the website may vary slightly on delivery if the Company’s suppliers alter the product specification after catalogue printing or publication on the website. In the event of the product being unsuitable following such alteration, the Company will supply the Customer with a suitable alternative, if such an item is currently in stock.

    6.3. All Goods are subject to availability.

    6.4. All illustrations, colours, dimensions, weights and capacities given are intended merely to present a representation of the Goods and Services described and none of these shall form part of the Contract. Goods described in the catalogue and on the website, although often of a standard design, are subject to the Company’s policy of continuous improvement and the Company reserve the right to incorporate changes or make substitutions without prior notice.

    6.5. Different generations and batches of products such as modifiers may have a slight variation in terms of the fitting size/design that could cause slight changes in suitability.



    7. Manual and Quotation Orders

    7.1. In which the Customer places an Order that is not capable of being placed using the catalogue or website (due to the quantity ordered, price of the Goods, unusual specifications of the products, etc.).

    7.2. Orders of this kind will be confirmed by the Company in writing, showing prices, quantity and printing details.

    7.3. Any amendments to these Orders must be notified by the Customer immediately on receipt of the quote, by telephone, and confirmed in writing on the same day. Payment shall be made at the time of placing the Order.


    8. Cancellation Policy (Pre-Dispatch)

    8.1. Your cancellation rights are covered by the Consumer Contracts Regulations of 2013.

    8.2. You have the right to cancel an order at any time before dispatch of the goods. Dispatch is upon booking of the order with our selected third-party courier, and before dispatch from our warehouse. To exercise the right to cancel, you must inform PiXAPRO Ltd/Essential Lighting Hire of your decision to cancel this by a clear statement (e.g. an e-mail).

    8.3. A full refund (including delivery charge if paid) will be processed and returned to original method of payment within 7-10 working days of cancellation request.

    8.4. Cancellation requests must come from the customer directly and cannot be requested by a third party.

    8.5. Essential Lighting Hire hold the right to cancel any order placed before the order has been dispatched. If this occurs, the customer shall be notified and be refunded the full paid amount of the order.


    9. Returns Policy

    9.1. Your post-receipt Returns rights are covered by the Consumer Contracts Regulations of 2013.

    9.2. You have the right to complete a return of your order within a total of 28 days of receipt without giving any reason. A return case must be opened or requested within 14 days of receipt of the goods for you to be eligible for a full refund of your unwanted item. This is your “cooling-off period”, and can be requested by telephone, email, or via Returns Form. You then have a further 14 days from your notice of return and cancellation to ensure this product is back with us, in the same condition as this was dispatched to you, including original packaging and accessories. (CCR 2013, Sec 30.3). If you have surpassed your 14-day cooling off period, please see section 9.4 below. Please also see section 10 for DOA, Faulty and Missing Goods regulations.

    9.2.1. In the case of the return of an original order or goods for an exchange or refund to credit, this can no longer be swapped for an original payment method refund, or for cash value. Orders made with part-credit and part original payment will be refunded as such to each method.
    e.g. A customer places Order A, and does not like the item. The customer returns this to us for an exchange wherein the credit from the order is put towards Order B. The customer then does not like Order B and returns this for a refund. The refund can only be provided in credit form to spend online with us in future, as the value of the original order was converted to credit. This means it can no longer be refunded to the original payment method used for Order A.

    9.3. The good(s) must be returned to us before the end of day 28 (from receipt) to be eligible for refund or credit note. Goods received after this date (within reason) may be rejected for refund. Costs to redispatch this item to you may be requested.

    9.4. In line with the CCR 2013, Section 35.5, “The consumer must bear the direct cost of returning goods” for unwanted items. Please refer to interparcel.com for a cost effective postage estimate for your returns goods. (Not affiliated.)

    9.5. If you cancel, we will reimburse to you any payments received from you up to the total of the items cancelled. Postage refunds are not eligible unless the entire order is being cancelled. You are only liable for any diminished value of the goods resulting from the handling other than what is necessary to establish the nature, characteristics and functioning of the goods.

    9.5.1. Reasonable Handling: This covers goods returned with damaged, or missing packaging or components. A deduction of up to 50% maximum may be taken from the refund upon inspection if we have reason to believe that the item has been used on a shoot, or has been damaged or marked while in your possession beyond what is reasonable to establish the condition and function of the item.

    9.5.2. A deduction or refused return may also apply in the circumstance that items are returned as unwanted, and have been damaged in transit to us due to insufficient protection and packaging.

    9.5.3. Returns must have no signs of use beyond reasonable testing (cannot be used on a shoot, cannot be returned with rips, scratches or marks unless present when received, for example in the case of backgrounds) and must be returned with any original inner packaging that was provided, including but not limited to manuals, cable ties, plastic protective packaging and covers and inner box moulding. If any of this is missing or damaged you may be subject to a refund deduction, a refund to credit note only, or a refused return.

    9.5.3.1. Products with protective seals such as those on screens and lenses where these do not impede ability to view the condition and functionality of the product must not have these protective seals removed. Returning these with removed or re-attached seals will invalidate your cancellation/return.

    9.5.4. Affected delicate products include the following:
    § Select Third-Party Brand Products (OBSBOT, COMICA, MOZA, EASIFRAME, Doughty, Formatt Hitech, Hawk-Woods, Hollyland, Kupo, SWIT, YoloLiv, SeekNature, MagMod, etc.)
    Vinyl Backgrounds
    Paper Backgrounds
    Ceiling Track System
    Foldaway Backgrounds
    C-Stands
    Video, Combo and Wind-up Stands
    Turntables
    Remote Controls
    Autopoles
    Rainbow Series LED Tubes
    LED Light Tents
    Wind Machines
    Studio Furniture
    Diffuser Panels (Including Butterfly Frame Diffusers & V-Flat)
    Hand-Painted Background
    Collapsible Backgrounds
    PVC Backgrounds
    Paper Backgrounds
    Trolley Carts
    Gobo Floppys
    Cinefoil Rolls

    9.7. Refunds will not be processed until we have confirmed receipt of returned goods to our warehouse, and these have been inspected by our returns team. Once the item has been inspected, we then allow 7-10 working days for this refund to be with you.

    9.8. We will not be liable for any returns packages that are dispatched or delivered to any address other than our company residence at 48 Brick Kiln Street, Brierley Hill, DY5 1JG.

    9.9. Essential Lighting Hire do not sell products on a trial basis, and products cannot be used on test shoots or trials before returning.

    9.10. Unidentified Returns:
    Goods which come back without a viable returns request within the 14 days cooling off period, that cannot be identified, will remain in an unidentified pile for 3 months. During this time, you may pick the goods back up or arrange for a courier to collect these and have them re-delivered to you. If the goods are still with us after 3 months and remain unidentified, they will be disposed of responsibly, and no refund will be given to the unidentified customer if not reported within your 14-day cooling off period. (See sec 9.2)

    9.10.1. Any identifiable returns which come back to us within the 28 day returns period but without prior notice within your 14-day cooling off period will be contacted by a member of our team (providing that we are able to identify the return and who it belongs to) and if we do not receive further instructions before your 14 days expire, the returned goods will automatically be applied as credit on your account to be redeemed against a future order. This credit note will carry a 6-month expiry.


    9.12. International Returns

    9.12.1. International orders are subject to the 14-day cooling off period return reporting as in section 

    9.2. Intl orders have non-refundable import duty and tax. Please be assured that we will refund the cost of the products otherwise, where applicable.


    10. DOA, Missing, Faulty, or Incorrect Items in Your Order

    10.1. Your returns under faulty, missing, damaged and incorrect goods are covered by the Consumer Rights Act of 2015.

    10.2. If you receive an incorrect, not fit for purpose, missing, or faulty item in your order, it is our utmost priority to try and resolve this in the most efficient way possible. Please check all packages immediately upon receipt and confirm all items have been received in working order**.**

    10.3. If you have not received your order within 7 days of dispatch notice, or you have received your package with DOA, faulty, or missing or incorrect goods, we strongly advise that you contact us immediately and within 7 days of receiving your order. Any delay in contacting us will limit our investigations.
    If this is reported after this time, we may not be able to carry out the necessary internal investigations with our warehouse in order to get this resolved. Your case may therefore be closed without resolution.
    You have a total of 30 days from receipt of purchase to report and return any faulty, DOA or missing or incorrect goods in line with the CRA 2015.

    10.4. Our team will request the following details to be able to investigate these problems fully with our warehouse and manufacturers, so that we can provide a prompt resolution to your case. This also allows us to be able to suggest a resolution to any fixable issues remotely before a return is needed.
    Your order number and name/address
    An image or video of the faults/damage/received goods
    An image or record of the product serial numbers if applicable
    An image of the packing note provided in your order (in the enclosed documents slip on the parcel)

    10.5. If a video or photo request is refused by you, we will be unable to confirm the specific items you did receive, and we may be unable to assist further.

    10.6. The incorrect/DOA/Faulty item must be returned to our warehouse within 30 days of receipt. Affected goods must be received and inspected by our warehouse before we can dispatch a replacement or provide a refund. (In line with Consumers Rights Act 2015)

    10.7. Cases left with no response after 30 days from raising the issue will be then dealt with as warranty/non warranty where applicable. This means we will no longer cover postage costs for this case.

    10.8. Faults or damage as a result of misuse, wear and tear, damage or neglect are NOT eligible for return.

    10.9. If you are not returning your item to a store, we allow a few extra days for the item to be dropped off/collected and returned to us but you must have requested and had your return approved within 30 days of purchase or delivery. It is important to get your return back to us without delay. If the item is not received by us within a reasonable time, you will need to contact us for your return to be approved again. If the return is no longer within our policy, we will be unable to approve the return.


    11. Availability, Delivery and Additional Charges

    11.1. International Delivery

    11.1.1. We will endeavour to deliver worldwide. However, from time to time restrictions may be placed upon accepting Orders from specific countries. You should contact us prior to placing an Order if you think this may apply to you.

    11.1.2. If you are situated outside the UK, there may be additional charges including import duties and taxes payable on your Order. You will be responsible for all such charges. You should contact your local customs office for further information. We accept no liability for such charges or loss resulting from failed delivery as a result of non-payment of any such charges.

    11.2. Delays and Compensation
    Any dates or times for delivery of Goods or Services quoted by the Company are estimates only and the Company shall not be liable for any costs, charges or expenses incurred as a result of any delay or loss or damage occurring through any failure or liability to meet such date.

    11.2.1 High Risk Orders
    Certain orders may flag in our system due to criteria such as delivery or billing locations or payment methods. Verification is required on these orders before they can be dispatched. Please be aware this may impact your delivery timeframe. No shipping refunds will be given for orders that are delayed due to a flag on your order.

    11.3. Goods shall be deemed delivered when they are made available to the Customer at the Customer’s place of home, business or any other place specified by the Customer in the order or in delivery customisations with the courier

    **11.4.**If the Customer fails to take delivery of the Goods ordered by them on the date agreed (or at all) they shall be liable to the Company for any loss occasioned by such failure or refusal and for any charges thereby incurred by the Company and for a reasonable charge by the Company for the care and custody of the Goods. Exceeded offered re-delivery attempts made by the courier resulting in the return of the goods back to us will require a new delivery charge to be taken for the re-dispatch of the goods in line with the delivery method chosen.

    11.5. The Company reserves the right to deliver the Goods by instalments and in such event every such instalment shall be treated as a separate Contract. Further instalments may be withheld until the Goods comprised in earlier instalments have been paid for in full. No cancellation or termination of any one instalment shall entitle the Customer to cancel or terminate any other instalment.

    11.6. For more information on our delivery services including pricing and estimates for UK and International services, please visit: https://www.essentialphoto.co.uk/delivery-information/

    11.7. Address Amendments
    Once an order has been dispatched, we may be unable to change the delivery address on behalf of the customer. This may be changed through the courier’s portal when you have received notification of dispatch or may be requested to be redirected to a pick-up shop or locker. We cannot process these requests on behalf of the customer. We recommend checking your Billing/Delivery address thoroughly before purchase. If you do notice that the address is incorrect on your quote or order, please contact us before processing your quote, or before dispatch for this to be updated.
    If you notice that this is going to the incorrect address after we have dispatched your order, this cannot be altered. Please contact ourselves and the courier to request a return to sender. Once the package is returned to us, you will then be required to pay the postage fee again to get this dispatched to the correct address.

    11.8. Safe Place Delivery Requests
    We do not allow our couriers to leave orders outside your residence or in a “safe place” unless otherwise specified by yourself or on your courier account. Safe Place deliveries can only set by the recipient and cannot be set by us (the Company). Orders MUST be handed to yourself or a resident to fulfil our contract. If a Safe Place selection has been requested on your order, please be aware that this is at your own risk. Please check your DPD/courier account settings to ensure safe places are not set on your deliveries, or have been set on your deliveries in the past, as this may override our courier settings. We are unable to take any responsibility for any loss or damage which may result from the package being left in your requested safe place.

    11.9. Oversized Goods Handling and Delivery

    11.9.1. If goods are classed as large or oversized, we cannot guarantee Next Working Day Delivery, Express Delivery or Timed Delivery. Large items may be delayed while being processed by the courier company and due to this, we would be unable to refund any postage paid due to a delivery delay. This includes Mainland UK, non-mainland UK, and international deliveries.

    11.9.2. Oversized goods that are too large for our regular courier will be subject to an additional handling fee of £10 - £40 on top of the initial delivery option chosen, as it is therefore required to be a separate handling service. This charge will be listed at checkout before your purchase and will be required to enable dispatch. Any extra charges not listed in your basket, or for quotes, will be brought to your attention before dispatch. This service can take up to 48 hours and is not available on Saturdays or timed deliveries.

    11.10. UK Mainland/Scottish Highlands and Islands
    Please note, timed and next day services are not available to Scottish Highlands or Scottish Islands. Please do not select a timed or next day service if you are in any of the following postcodes:
    Scottish Highlands- FK15-18, IV1-39, IV52-54, IV63, KW1-14, PA18-40 (excluding PA38), PH19-26, PH30-41, PH49-50
    Scottish Islands - HS1-9, IV40-51, IV55-56, KA27-28, KW15-15, PA20, PA38, PA41-49, PA60-78, PH42-44, ZE1-3
    Our express and standard service are both unaffected.

    11. Pricing and Offers

    11.1. The prices set out in our most current catalogue and website are subject to change and the Company reserves the right to increase the price at any time between submission of your Order and delivery. Changes will not affect Goods/Services for which we have already sent you a delivery note.

    11.2. If in the unlikely event that a product or service on our website or in our catalogue is incorrectly priced, we shall inform you of the correct price prior to delivery.

    11.3. Payment for all Orders must be made by payment methods displayed at the checkout unless we have agreed that the Customer may open a credit account with us. We do not accept payment by Cheque.

    11.4. All prices are published inclusive of any value added tax (UK) and exclusive costs of delivery, packaging, insurance and any other charges that may occur. The Customer shall pay any such costs, taxes or charges in addition to the cost of the Goods which shall be included in the Company’s invoice.

    11.5. Payment for all orders must be received in full, regardless of stock status, before it is placed with us.  

    11.6. If the Company’s invoice is not paid in full by the date specified, the Customer shall be liable to pay interest to the Company on such sums from the due date for payment at an annual rate of 2% above the base rate of HSBC and Lloyds Banks (or other UK clearing bank as may be notified to the Customer by the Company) accruing on a daily basis until payment is made, whether before or after any judgment.

    11.7. The Company additionally reserves the right to claim interest under the Late Payment of Commercial Debts (Interest) Act 1998.

    11.8. RRPs/Full Prices and/or Sale Prices shown on the website are subject to change at all times without notification required.


    12. Complaints

    12.1. Please forward any formal complaints over to us at: [email protected]. While we can't guarantee that a complaint will provide the outcome you desire for your case, we can assure you that your concerns and feedback will be listened to and responded to by a separate department.
    Including your name, order information, and info on the issue you've experienced will aid our team in addressing your feedback.

    12.2. All complaints are taken seriously and will be investigated as soon as they are brought to our notice, and a response will be provided when we've completed this investigation. Please note, when contacting our team by telephone, they will request for you to contact the complaints email as listed above and will not be able to address your complaints case via telephone.


    13. Content

    13.1. Links which are not under the control of PiXAPRO LTD/Essential Lighting Hire and result in you leaving the PiXAPRO LTD/Essential Lighting Hire site are under no control of PiXAPRO/Essential Lighting Hire and we cannot be held responsible or liability for the material on any site, even if this results in any damage or loss of any kind.


    14. Copyright

    14.1. This Website is owned, controlled or licensed by PiXAPRO LTD/Essential Lighting Hire and you acknowledge and agree that all copyright, trademarks and all other intellectual property rights in all material or content supplied as part of the Website will remain at all times vested in Us or Our licensors. You are permitted to use this material only as expressly authorised by Us or Our licensors.


    15. Warranty Policy

    15.1. The Company warrants that supplied ex-demo and ex-hire Goods will be free from defects in material and workmanship for a maximum period of 3 months from delivery.*

    15.1.1. *Full limited warranty policy can be found at https://essentiallightinghire.com/pages/our-policies with product categories, brands, and their respective cover terms.

    15.2. Subject to clause 19, if:

    15.2.1. you give us notice in writing within a reasonable time of discovery that some or all of the Goods do not comply with Essential Lighting Hire limited warranty policy;

    15.2.2. we are given a reasonable opportunity of examining the Goods; and

    15.2.3. if we ask you to do so, you return the Goods to us at your cost, we will, at our discretion, repair or replace the defective Goods.

    15.3. A limited warranty is given by the Company subject to the following conditions:

    15.3.1. the Company shall be under no liability in respect of any defect arising from fair wear and tear, wilful damage, negligence, abnormal working conditions, failure to follow the Company’s or manufacturer’s instructions (whether verbal or in writing), misuse or alteration or repair of the Goods without the Company’s approval:

    15.3.2. the Company shall be under no liability (or any other warranty, condition or guarantee) if the total price of the Goods has not been paid by the due date for payment as specified on the Company’s invoice.

    15.3.3. Except as expressly stated in these Terms and Conditions, we do not give any representations, warranties or undertakings in relation to the Goods. Any representation, condition or warranty which might be implied or incorporated into these Terms by statute, common law or otherwise is excluded to the fullest extent permitted by law. In particular, we will not be responsible for ensuring that the Goods are suitable for your purposes.

    15.3.4. The Company shall not be liable to the Customer for any claims for indirect or consequential loss whatsoever including without limitation loss of profit or loss of goodwill.

    15.4. Limited Warranty and DOA Serial Number Procedure.

    15.4.1. All serial numbers will be recorded from the unit, box and components at the time of dispatch from our warehouse to connect these to your purchase.

    15.4.2. For all new warranty claims (according to the item or component cover period) or DOA cases (Section 10) customers will be asked for the serial number from the unit to check against our records. This is to help speed up replacement/repair case turnaround. Failure to provide a valid serial number may result in the claim being void.

    15.4.3. If an incorrect serial number is provided, we will not proceed further and the claim will be void.

    15.4.4. If returned items do not match the serial number recorded, we reserve the right to reject the warranty claim.

    15.4.5. In the event that you need to make a claim under a warranty, please contact our support team at [email protected] who will be able to assist you with processing your claim.

    15.4.6. Please Note: Any DOA/Faulty items which are bought to our attention MUST be returned back to us to be dealt with as a priority. Any items or cases left with no response after 30 days from raising the issue will be then dealt with as warranty/non warranty where applicable. This means postage cost will be covered by the customer.


    16. International Bank Transfer

    16.1. Should an order be paid through bank transfer, the amount received must match the amount on the invoice. All of our prices will be in Pounds Sterling, the conversion price listed will be an estimate only. The price of this will be determined by your bank going by the current exchange rate at that time. If the amount does not match the invoice amount, this may cause delays in shipping your item out.

    16.2. When making international bank transfer a payment may be required by your bank in order to exchange the amount, also known as an admin charge. Any charges by your bank will have to be paid by yourself and will not be included as part of the total invoice amount. This may be taken off the total amount by your bank, in this case you will need to get in contact with your bank prior to sending the amount to confirm the admin charge will not be taken off the total amount sent.

    16.3. Please be aware if you return your items, then the exchange rate will also apply depending on the spot currency exchange rate when it comes down to your refund, this may be less than the initial payment amount. We will not be responsible to cover any loss of refund amount should you wish to refund the order.

    16.4. Please be aware that there may be a clearing time for the payment to hit our account, until this happens, we cannot dispatch any orders. We would recommend checking with your bank to see how long payments usually take to clear.

    17. Matters Beyond Our Control

    17.1. We will not be held liable for any breach of this Agreement caused by any damage, deterioration or malfunction resulting from any alteration, modification, improper or unreasonable use or maintenance, misuse, abuse, accident, neglect, exposure to excess moisture, flood, fire, improper packing and shipping (such claims must be presented to the carrier), lightning, power surges, or other acts of nature.

    17.2. Delivery Safe Places: Please refer to Section 11.8. We are unable to take any responsibility for any loss or damage which may result from the package being left in your requested safe place.


    18. Title and Risk

    18.1. Risk in the Goods shall pass to the Customer from the time of delivery or deemed delivery.

    18.2. Ownership in the Goods shall not pass until the Company’s invoice has been paid in full (in cash or cleared funds) in respect of;

    18.3. the Goods or Services; and

    18.4. all other sums that are or may become due to the Company from the Customer.

    18.5. Until ownership of the Goods has passed to the Customer, the Customer shall:

    18.6. hold the Goods on a fiduciary basis as the Company’s bailee;

    18.7. store the Goods (at no cost to the Company) separately from all other goods and items it holds so that they are readily identifiable as property of the Company;

    18.8. maintain the Goods in satisfactory condition and keep them insured on the Company’s behalf for their full price against all risks, producing such policy to the Company if the Company so requests.

    18.9. Until ownership has passed the Customer shall be entitled to resell or use the Goods in the ordinary course of its business, but shall hold the proceeds of sale of Goods and the proceeds of any insurance claim on trust for the Company and shall keep all such proceeds separate from any monies or property of the Customer and third parties in a separate bank account clearly denoted as an account containing monies deposited for the benefit of the Company by the Customer acting in a fiduciary capacity.

    18.10. The Customer’s right to possession of the Goods shall terminate immediately, and all monies owing by the Customer in respect of Goods delivered but not paid for shall immediately become due if:

    **18.10.1.**the Customer is adjudged insolvent; bankrupt; makes an arrangement with creditors or otherwise takes the benefit of any statutory provision for the time being in force for the relief of insolvent debtors; or (if a body corporate) convenes a meeting of creditors or enters into liquidation whether voluntary or compulsory (except a solvent voluntary liquidation for the purposes of reconstruction or amalgamation), or has a receiver or manager, administrator, administrative receiver appointed of its undertaking or any part thereof, or documents are filed with the court for the appointment of an administrator of the Customer or notice of intention to appoint an administrator is given by the Customer or its directors or by a qualifying floating charge holder (as defined in paragraph 14 of Schedule B1 of the Insolvency Act 1986), or a resolution is passed or a petition presented to the court for the winding-up of the Customer or for the granting of an administration order in respect of the Customer, or any proceedings are commenced relating to the insolvency or possible insolvency of the Customer; or

    18.10.2. the Customer suffers or allows any execution, whether legal or equitable, to be levied on his/its property or obtained against him/it, or fails to observe or perform any of his/its obligations under the Contract or any other contract between the Company and the Customer, or is unable to pay its debts within the meaning of section of 120 of the Insolvency Act 1986 or the Customer ceases to trade; or

    18.10.3. the Customer encumbers or in any way charges any of the Goods.

    18.11. The Customer grants the Company, and all persons authorised by it, an irrevocable licence to enter during normal business hours upon the premises where the Goods are stored in order to recover the Goods if the Customer’s right to possession is terminated.

    18.12. On termination of the Contract, the Company’s rights under these Terms and Conditions shall remain in effect.

    19. Limitation of liability

    19.1.We make no warranties (express or implied) in relation to the accuracy of content on the Website. The Web Site is provided on a “as seen” basis without any representations. This includes any transaction that may be conducted on or through the Website and any Implied warranties of non-infringement, compatibility, security, accuracy, conditions of completeness, or any implied warranty arising from course of dealing or usage or trade.

    19.2. We make no warranty that the Website will meet your requirements or will be uninterrupted, timely or error-free. All errors will be corrected as quickly as possible when raised to us. Please note, we also cannot promise that the Web Site or the server is completely free of viruses or bugs. We will not be responsible or liable to you for any loss of content or material uploaded or transmitted through the Website.

    19.3. To the fullest extent permissible under applicable law, we disclaim any and all warranties of any kind, whether express or implied, in relation to the products offered for sale on the Website. This does not affect your statutory rights as a consumer.

    19.4. We will not be liable for any economic losses (including without limitation loss of revenues, profits, contracts, business or anticipated savings), any loss of goodwill or reputation, any special or indirect losses suffered or incurred under this Agreement.

    19.5. We will not be held responsible for any loss or damage which occurs due to following; insufficient or improper packing, labelling, or addressing, including incorrect or missing postcode information. All of these factors are considered the customers own responsibility.


    20. Other Terms

    20.1. Indemnity: PiXAPRO LTD/Essential Lighting Hire (including offices, directors, employees, agents and suppliers) will not be held responsible, against any claims which may have resulted in liability, damages, losses, costs and expenses, including reasonable legal fees. This includes by any other person accessing the Website using your shopping account and/or your personal information.

    20.2. Severance: If any part of this Agreement is found to be void will not have an affect on the validity/enforceability of any other remaining Agreements.

    4.3. Waiver: No waiver by us shall be construed as a waiver of any proceeding or succeeding breach of any provision.

    20.4. Survival: Each provision of the Agreement shall be construed as separately applying and surviving even if for any reason one or other of those provisions is held to be inapplicable or unenforceable in any circumstances.

    20.5. Entire agreement: Your statutory rights are not affected by these terms and conditions.

    20.6. PIXAPRO LTD is a D-U-N-S® registered company. DUNS numbers are used by lenders, suppliers, and financial institutions use this number to assess a company's creditworthiness and financial health and identify a company's Dun & Bradstreet business credit file, making it easier to establish trust and do business with us on a global scale.


    21. General Provisions


    21.1. No clerical error in any documentation relating to any transaction shall entitle the Customer to reject the Goods which are the subject of that transaction.

    21.2. All notices or written communications shall be deemed to be delivered to the Customer two days after the date of posting addressed to the Customer at the last address of the Customer known to the Company.

    21.3. In the event of any dispute in connection with the Terms and Conditions leading to legal proceedings in the County Court, the Court of Jurisdiction shall be the Black Country County Court.

    21.4. Every contract to which the Terms and Conditions shall apply shall be construed and governed by English law and subject to the jurisdiction of the English Courts.

    21.4.1. Failure by Us to insist upon strict performance of any of your obligations under the Contract, or failure by Us to exercise any of the rights or remedies available to Us at any time shall not constitute a waiver of such rights or obligations.

    21.4.2. No waiver by Us of any term shall be valid unless communicated to you in writing.

    21.4.3. If any of these Terms and Conditions or any provisions of a Contract are determined by any competent authority to be invalid or unenforceable to any extent, such term, condition or provision will to that extent be severed from the remaining terms, conditions and provisions which will continue to be valid to the extent permitted by law.

    21.5. We intend to reply upon these Terms and Conditions and any documents expressly referred to in them in relation to our Contract with you. Any variations will be confirmed by Us in writing.


    Last Updated at 15:39, 11th September 2026.

  • ALL PRODUCT PURCHASED FROM ESSENTIAL LIGHTING HIRE WILL INCLUDE A STANDARD 3 MONTH WARRANTY (UNLESS STATED OTHERWISE)

    All items sold by ELH are "ex-rental/demo" and not provided as new from the manufacturer. Some items may show signs of wear and/or have components missing. All of this will be outlined in the product description.

    Serial Numbers

    Electronic equipment available through Essential Lighting Hire will come with their own dedicated serial number marked onto the unit. This serial number will be used to link an order to a specific unit, which in turn will then be linked directly to the warranty period for that unit.

    Please Note: If it is found that the serial number on the unit you're returning does not match with the order on our internal system, or there is any refusal to produce this serial number when requested, the unit will not be covered and will be treated as a non-warranty return.

    What is Covered?

    Warranty rights are non-transferable, except in cases where the product is resold by an authorised retailer, in which case the end-user is considered the original purchaser.

    What is Not Covered?

    This warranty does not cover any damage, deterioration or malfunction resulting from any alteration, modification, improper or unreasonable use or maintenance, misuse, abuse, accident, neglect, exposure to excess moisture, fire, improper packing and shipping (such claims must be presented to the carrier), lightning, power surges, or other acts of nature.

    Small variations in the appearance or sound of the item you have received, including, but not limited to beeping sounds, background texture and material, unit colour and more, are not covered by our warranty. If the variation does not limit functionality of the item or represent a fault, we are not able to replace or refund this under our policy based on these variations alone as small aesthetic or audible variations may be expected between different batches of equipment produced by manufacturers.

    This warranty also does not cover any damage, deterioration or malfunction resulting from the installation or removal of this product from any installation, any unauthorised tampering with this product, any repairs attempted by anyone unauthorised by Essential Lighting Hire to make such repairs, or any other cause which does not relate directly to a defect in materials and/or workmanship of this product. Warranty is also void if the product seal has been broken, and the Serial Number & Quality Control labels have been removed.

    This warranty does not cover cartons, equipment enclosures, cables or accessories used in conjunction with this product. This warranty does not apply to: (i) cosmetic damage, such as scratches, nicks, stains and dents; (ii) consumable parts, such as batteries, unless product damage has occurred due to a defect in materials or workmanship; (iii) damage caused by accident, abuse, misuse, water (in excess of specifications), flood, fire, or other acts of nature or external causes; (iv) damage caused by service performed by anyone who is not an authorised service provider of SoftBox; (v) damage to a product that has been modified or altered without the prior written permission of PiXAPRO/Essential Lighting Hire; or (vi) Liquid crystal leakage from an LCD (liquid crystal display) caused by accidental spills or drops.

    The warranty does not cover any consumable products.

    Neglect or Improper Maintenance

    Certain failures are not covered under warranty if they result from lack of proper care. Common examples include:

    Fan Strain - Dust build-up in fans or air filters can restrict airflow, forcing them to work harder. This may lead to excessive noise, reduced cooling efficiency, or premature fan failure.

    Overheating - Insufficient cleaning or blocked ventilation can cause components to run at unsafe temperatures. Overheating may trigger performance throttling, freezing, or unexpected system shutdowns.

    Insulation Effect - Dust and debris can settle on sensitive components, acting as an insulating layer. This prevents effective heat dissipation and can shorten component lifespan.

    PiXAPRO/Essential Lighting Hire is not liable for any damages resulting from a defect, such as inconvenience, loss of time, loss of use, loss of anticipated profit or loss of revenue because of policies or procedures in place. PiXAPRO/Essential Lighting Hire are unable to offer any compensation as a result of this.

    PLEASE NOTE: Items that are manufactured to order or tailor-made cannot be returned or exchanged unless they are faulty. These products include but are not limited to, all custom-printed products.

    Firmware Updates

    While firmware updates may be recommended on some units or advised on the Godox app we highly recommend double checking with either Godox customer support or our team at EssentialPhoto before finalising on the update.

    If in any instances the incorrect version of firmware is downloaded (wrong camera system or wrong generation of update) we will not be held responsible for the bricked unit. We will assist as best possible however any returns/refunds for a manually bricked unit will not be accepted.

    Used Items (Pre-Loved, Ex-Rental, Ex-Demo) Items

    For our used items, we offer a three-month warranty policy on the item. This means that if your sample item encounters any issues that were not mentioned in the original listing, then the item will be covered for the period stated. If the issue is as stated on the listing, then this will not be covered. Anything after this will also not be covered. The warranty policy starts from your first day of purchase. The return postage will need to be covered by you if the item needs to be returned. Essential Lighting Hire will aim to fix the item under the warranty policy, however if the item cannot be repaired, please note we will be unable to offer a replacement, due to the used items being one off. Therefore, we will issue a full refund back to you. The used items are also covered under a 14 days returns policy where the return postage would also need to be covered by you.

    Who is Covered?

    Only the original purchaser of this product is covered under this warranty. This warranty is not transferable to subsequent purchasers or owners of this product.

    What will Essential Lighting Hire do under this Warranty?

    Essential Lighting Hire will, at its sole option, provide one of the following two remedies to whatever extent it shall deem necessary to satisfy a proper claim under this warranty:

    Elect to repair or facilitate the repair of any defective parts within a reasonable period of time, free of any charge for the necessary parts and labour to complete the repair and restore this product to its proper operating condition. You will have pay the shipping costs necessary to return this product once the repair is complete.

     

    Alternatively, a replace for this product with a direct replacement or with a similar product deemed by Essential Lighting Hire to perform substantially the same function as the original product may be offered.

    What will Essential Lighting Hire NOT do under this Warranty?

    If this product is returned to Essential Lighting Hire or the authorised dealer from which it was purchased or any other party authorised to repair Essential Lighting Hire products, this product must be insured

    How to Obtain a Remedy under this Warranty?

    To obtain a remedy under this warranty, you must contact either the authorised Essential Lighting Hire reseller from whom you purchased this product. In order to pursue any remedy under this warranty, you must possess an original, dated receipt as proof of purchase from an authorised Essential Lighting Hire reseller.

     If this product is returned under this warranty, a return authorisation number, obtained from Essential Lighting Hire, will be required. You may also be directed to an authorised reseller or a person authorised by Essential Lighting Hire to repair the product. If it is decided that this product should be returned directly to Essential Lighting Hire, this product should be properly packed, preferably in the original carton.

    Limitation on Liability

    The maximum liability of Essential Lighting Hire under this warranty shall not exceed the actual purchase price paid for the product. To the maximum extent permitted by law, Essential Lighting Hire is not responsible for direct, special, incidental or consequential damages resulting from any breach of warranty or condition, or under any other legal theory.

    Other Conditions

    This warranty gives you specific legal rights, and you may have other rights which vary from country to country or state to state. This warranty is void if:

    The label bearing the serial number of this product has been removed or defaced (if received with one),

    The box bearing the serial number (generally for lighting units) has been lost or thrown away,

    The product is not distributed by Essential Lighting Hire or

    This product is not purchased from an authorised Essential Lighting Hire reseller. If you are unsure whether a reseller is an authorised Essential Lighting Hire reseller, please email us at [email protected]

    Please note, the postage to return the goods back to Essential Lighting Hire, will not be covered by Essential Lighting Hire and must be covered by you. This return postage is non-refundable. This includes covering the cost of the postage to return the fixed/replaced goods back out to you once a solution has been provided. This includes all warranty cases.

  • Please see the cart section for our up to date shipping options. On some larger orders and larger items we may require additional payment for shipping due to the size, and/or weight of the product.

    Safe Place Delivery Settings

    Please be aware, when the safe place option is selected, this is not something which is done by us but it is done via the chosen courier. The courier does state that any safe place requests are left at the customers own risk. As this is something selected by the customer and out of our control, we are unable to take any responsibility for any loss or damage which may result from the package being left in the requested safe place.

    Scottish Highlands & Islands

    Please note, Timed and Next Day services are not available to Scottish Highlands or Scottish Islands. Please do not select a timed or next day service if you are in any of the following postcodes.

    Scottish Highlands- FK17-21, IV1-39, IV52-54, IV63, KW1-14, PA21-40 (excluding PA38), PH19-26, PH30-41, PH49-50

    Scottish Islands - HS1-9, IV40-51, IV55-56, KA27-28, KW15-17, PA20, PA38, PA41-49, PA60-78, PH42-44, ZE1-3

  • International returns are still covered by the policy as above and must include proof of purchase (for example, your order number), a return form, and must be returned in the original condition outlined above.

    Please inform Customer Service of your chosen courier company, tracking number, and expected delivery date when the item is dispatched.

    Replacement requests can only be sent to the original country of destination of the originally placed order.

    Transactions will automatically include the currency exchange rate in the overall total. We cannot confirm the exact amount from our end, as when you make the payment, this will include the spot currency exchange rate, which is subject to change. This also applies to return values. The overall totals may be higher due to the transactions including the exchange rate as mentioned.

    Please allow at least 5–7 working days for PiXAPRO/Essential Lighting Hire to receive your returned item(s) back in our returns department, followed by a further 3–5 working days to deal with your request. We aim to issue all refunds, repairs, and replacements as quickly as possible.

    Electronic equipment available through Essential Lighting Hire will come with its own dedicated serial number marked onto the unit. This serial number will be used to link an order to a specific unit, which in turn will then be linked directly to the return/warranty period for that unit.

    If it is found that the serial number on the unit you are returning does not match the order on our internal system, or there is any refusal to produce this serial number when requested, the return will be refused.

    Non-eligible returns, such as those submitted beyond the 14-day period, that are sent back to us will be returned to you at your own cost. Please ensure your return is properly packaged when sending it back to us to avoid the risk of damage in transit.

    International Returns

    Please note that for all international orders, whilst we are able to refund the price of the order where applicable, unfortunately the cost of any import duty and tax is not refundable.

    DOA/Faulty Items

    Any DOA/faulty items brought to our attention MUST be returned to us to be dealt with as a priority. Any items or cases left with no response after 30 days from raising the issue will then be dealt with as warranty/non-warranty, where applicable. This means postage costs will be covered by the customer.

    Last Updated: 11/09/2026 (DD/MM/YYYY)

  • This Privacy Policy describes how essentialphoto.co.uk (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

    Contact

    After reviewing this policy, if you have additional questions, want more information about our privacy practices, or would like to make a complaint, please contact us by e-mail at [email protected] or by mail using the details provided below:
    PIXAPRO LTD, 48 Brick Kiln Street, Brierley Hill, West Midlands, DY5 1JG

    Collecting Personal Information

    When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information about an identifiable individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

    Device information

    • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimise our Site.
    • Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels.
    • Disclosure for a business purpose: shared with our processor Shopify, Klaviyo and Stamped.io.
    • Personal Information collected: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site

    Order information

    • Purpose of collection: to provide products or services to you to fulfil our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services
    • Source of collection: collected from you
    • Disclosure for a business purpose: shared with our processor Shopify, Klaviyo, Klarna and Paypal
    • Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number

    Customer support information

    • Purpose of collection: to provide pre-sale and post-sale support
    • Source of collection: collected from you
    • Disclosure for a business purpose: shared with our processor Livechat Inc and Xsellco
    • Personal Information collected: name, email, IP address, personal message content

    Minors

    The Site is not intended for individuals under the age of 16. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address above to request deletion.

    Sharing Personal Information

    We share your Personal Information with service providers to help us provide our services and fulfil our contracts with you, as described above. For example:

    • We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here:
      https://www.shopify.com/legal/privacy.
    • We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

    Behavioural Advertising

    As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

    • We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
    • We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
    • We use Klaviyo to profile customers to better provide tailored communication
    • We use Facebook to provide targeted advertising

    For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

    You can opt out of targeted advertising by:

    Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

    Using Personal Information

    We use your personal Information to provide our services to you, which includes: offering products for sale, processing payments, shipping and fulfilment of your order, and keeping you up to date on new products, services, and offers.

    Lawful basis

    Pursuant to the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

    • Your consent;
    • The performance of the contract between you and the Site;
    • Compliance with our legal obligations;
    • To protect your vital interests;
    • To perform a task carried out in the public interest;
    • For our legitimate interests, which do not override your fundamental rights and freedoms.

    Retention

    When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

    Automatic decision-making

    If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

    We DO engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

    Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

    Services that include elements of automated decision-making include:

    • Temporary blacklist of IP addresses associated with repeated failed transactions. This blacklist persists for a small number of hours.
    • Temporary blacklist of credit cards associated with blacklisted IP addresses. This blacklist persists for a small number of days.

    Your rights

    GDPR

    If you are a resident of the EEA, you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased. If you would like to exercise these rights, please contact us through the contact information above.

    Your Personal Information will be initially processed in Ireland and then will be transferred outside of Europe for storage and further processing, including to Canada and the United States. For more information on how data transfers comply with the GDPR, see Shopify’s GDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

    Cookies

    A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences (such as login and region selection). This means you don’t have to re-enter this information each time you return to the site or browse from one page to another. Cookies also provide information on how people use the website, for instance whether it’s their first time visiting or if they are a frequent visitor.

    We use the following cookies to optimise your experience on our Site and to provide our services.

    Cookies Necessary for the Functioning of the Store

    NameFunctionDuration
    _abUsed in connection with access to admin.2y
    _secure_session_idUsed in connection with navigation through a storefront.24h
    _shopify_countryUsed in connection with checkout.session
    _shopify_mUsed for managing customer privacy settings.1y
    _shopify_tmUsed for managing customer privacy settings.30min
    _shopify_twUsed for managing customer privacy settings.2w
    _storefront_uUsed to facilitate updating customer account information.1min
    _tracking_consentTracking preferences.1y
    cUsed in connection with checkout.1y
    cartUsed in connection with shopping cart.2w
    cart_currencyUsed in connection with shopping cart.2w
    cart_sigUsed in connection with checkout.2w
    cart_tsUsed in connection with checkout.2w
    cart_verUsed in connection with shopping cart.2w
    checkoutUsed in connection with checkout.4w
    checkout_tokenUsed in connection with checkout.1y
    dynamic_checkout_shown_on_cartUsed in connection with checkout.30min
    hide_shopify_pay_for_checkoutUsed in connection with checkout.session
    keep_aliveUsed in connection with buyer localization.2w
    master_device_idUsed in connection with merchant login.2y
    previous_stepUsed in connection with checkout.1y
    remember_meUsed in connection with checkout.1y
    secure_customer_sigUsed in connection with customer login.20y
    shopify_payUsed in connection with checkout.1y
    shopify_pay_redirectUsed in connection with checkout.30 minutes, 3w or 1y depending on value
    storefront_digestUsed in connection with customer login.2y
    tracked_start_checkoutUsed in connection with checkout.1y
    checkout_one_experimentUsed in connection with checkout.session

    Reporting and Analytics

    NameFunctionDuration
    _landing_pageTrack landing pages.2w
    _orig_referrerTrack landing pages.2w
    _sShopify analytics.30min
    _shopify_dShopify analytics.session
    _shopify_sShopify analytics.30min
    _shopify_sa_pShopify analytics relating to marketing & referrals.30min
    _shopify_sa_tShopify analytics relating to marketing & referrals.30min
    _shopify_yShopify analytics.1y
    _yShopify analytics.1y
    _shopify_evidsShopify analytics.session
    _shopify_gaShopify and Google Analytics.session

    Marketing

    NameFunctionDuration
    __kla_idCookie set to track when someone clicks through a Klaviyo email to a website.2y
    _fbpFacebook tracking pixel used to identify visitors for personalised advertising.3m
    ga-audiencesUsed by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's online behaviour across websitessession

    The length of time that a cookie remains on your computer or mobile device depends on whether it is a “persistent” or “session” cookie. Session cookies last until you stop browsing and persistent cookies last until they expire or are deleted. Most of the cookies we use are persistent and will expire between 30 minutes and two years from the date they are downloaded to your device.

    You can control and manage cookies in various ways. Please keep in mind that removing or blocking cookies can negatively impact your user experience and parts of our website may no longer be fully accessible.

    Most browsers automatically accept cookies, but you can choose whether or not to accept cookies through your browser controls, often found in your browser’s “Tools” or “Preferences” menu. For more information on how to modify your browser settings or how to block, manage or filter cookies can be found in your browser’s help file or through such sites as: www.allaboutcookies.org.

    Additionally, please note that blocking cookies may not completely prevent how we share information with third parties such as our advertising partners. To exercise your rights or opt-out of certain uses of your information by these parties, please follow the instructions in the “Behavioural Advertising” section above.

    Do Not Track

    Please note that because there is no consistent industry understanding of how to respond to “Do Not Track” signals, we do not alter our data collection and usage practices when we detect such a signal from your browser.

    Changes

    We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.

    Complaints

    As noted above, if you would like to make a complaint, please contact us by e-mail or by mail using the details provided under “Contact” above.

    If you are not satisfied with our response to your complaint, you have the right to lodge your complaint with the relevant data protection authority. You can contact your local data protection authority, or our supervisory authority.Last updated: 19/01/2024

  • 1. Terminology

    1.1 “Essential Lighting Hire" (thereafter called ELH) is a trading name of PIXAPRO Limited. Company registration: 07601334 Head office: ELH, 48 Brick Kiln Street, Brierley Hill DY5 1JG.

    1.2 "Customer" means any person (including without limitation, individuals, partnerships and bodies Corporate) who orders or purchases goods or services from ELH and to whom ELH may agree to supply Products in accordance with these terms and conditions.

    1.3 "Products" means the hired items to be provided by ELH to the Customer in accordance with these terms and conditions.

    1.3 "Hire Period" is the period for which the equipment is hired. Each day is calculated on a 24-hour period from the time at which the equipment is either (a) collected from our premises or (b) leaves our premises because it is being delivered to the Customer. Where equipment is delivered or collected via courier we will not charge for the rental whilst in transit.

    2. Identification

    2.1 “Customer” - are required to provide 2 forms of ID for their rental booking. This must include one form of photo ID i.e. a passport or driving licence, and a recent utility bill.

    3. Order Acceptable

    3.1 ELH reserves the right to refuse any order. Orders are only deemed to be accepted once dispatched.
    3.2 All orders placed with ELH through the services provided by ELH by the Customer for Products shall constitute an offer to ELH under these terms and conditions subject to availability of the Products and to acceptance of the order by ELH’s authorised representative.
    3.3 All orders are accepted, and Products supplied subject to these express terms and conditions only. No amendments to the terms and conditions will be valid unless confirmed in writing on or after the date hereof by ELH’s authorised representative.
    3.4 It is agreed that these terms and conditions are accepted by the consumer in all circumstances unless on the occasion that the terms and conditions are to be amended. These amendments will only be valid if confirmed in writing by a representative of ELH.

    4. Deposit

    4.1 A refundable deposit will be required from the customer, and we reserve the right to vary this amount. On the occasion of not being able to refund the full deposit amount, this will not be considered an acceptable reason for none-payment of the hire charge.

    4.2 “Customer” are required to pay a deposit in advance for their rental booking.

    4.3 Where a deposit has been paid by the customer, this deposit will be refunded only to the same card or account from which the deposit was paid, upon the return and checking of the equipment by ELH, as soon as possible after the point of return. Equipment lost, stolen or damaged while in the customer's possession will be the entire responsibility of the customer, this includes while the equipment is in transit. As per Section 9. Deposits can take up to 14 working days to return to the customer's account, subject to bank clearance.

    4.3 Customer can pay for the hire through our ELH. We accept all major credit cards, like Visa, Mastercard, and American Express and PayPal.


    5. Dispatch, Deliveries & Collections


    5.1 Any time quoted or pre-discussed for dispatch or Delivery is to be treated as an estimate only, and the Customer acknowledges that dispatch or Delivery may be postponed because of conditions beyond ELH’s reasonable control. In no circumstances shall ELH be liable for any damages or penalty for delay in dispatch or Delivery and accordingly, time shall not be of the essence of this Agreement. No service is guaranteed and as such, ELH cannot be held accountable for loss of earnings or any inconvenience which has occurred due to the hands of the courier. ELH also will not accept any responsibility for downturn of work due to any delays beyond our control, this includes but is not limited to, unavailability of stock.


    5.2 Any risk associated with the product, or any liability is automatically passed onto the customer as soon as the product arrives at the delivery location, the goods are then considered the customer responsibility.


    5.3 If the Products or any of them have not been received or are received in a damaged condition, the Customer must notify ELH in writing or by email within 24 hours of the date of receipt, after this time, ELH cannot be held responsible for any loss which has occurred during delivery. If the damage is not reported within the relevant time period, the customer may be held responsible for the damage of the goods whilst in their possession.


    5.4 Claims for damage which is reported within 24 hours of the delivery will be taken into consideration however, if after the investigation period it is deemed by ELH that the goods have become damaged after the delivery and the customer is unable to provide satisfactory evidence to prove otherwise then it is within our discretion to deny claims if we feel this is the necessary action to take. Any damage which is present before the package is delivered, the package should be refused the door, or the recipient should contact ELH immediately to report this as damage which has occurred during transit.

    5.5 For pickup orders, the Customer shall be solely responsible for collecting the Equipment from ELH’s premises at 48 Brick Kiln Street, Brierley Hill, DY5 1JG during ELH’s working hours, being Monday to Friday, 09:30 to 16:30. ELH shall bear no responsibility or liability whatsoever for the Customer’s failure to collect the Equipment within the specified timeframe, regardless of the circumstances giving rise to such failure. Any such failure may, at ELH’s sole discretion, be treated in accordance with clause 5.6.

    5.6 In the event that the Customer fails to collect the Equipment on the agreed collection date, ELH may, at its sole discretion, cancel the hire period. In such circumstances, ELH reserves the right to charge the Customer one (1) day of the agreed hire rate. The exercise of ELH’s rights under this clause shall be without prejudice to any other rights or remedies available to ELH under this Agreement or at law.


    6. Pricing and VAT


    6.1 All prices will be accurate at the point of sale via ELH and may differ from our website prices or alternative supplier. If you have any payment queries, please raise these BEFORE placing the order.


    6.2 ELH holds the right to amend prices at any time and without prior notice


    6.3 It falls within the customer responsibility to check all prices at the point of purchase.


    6.4 All quoted prices are to be considered as a sub-total. Any insurance, freight costs or expenses outside of the agreed pricing are considered separate.


    6.5 All prices are displayed with VAT (VAT inclusive).

    7. Insurance

    7.1 Insurance is not included with any ELH rental equipment. We highly recommend the customer take out their own insurance before hiring.

    7.2 If hiring equipment with a total deposit value of more than £5,000 (inclusive) the customer must provide proof of adequate insurance cover before the hire commences.

    8. Rental Period

    8.1 All hire bookings are charged from the time they leave us or are collected from us to the time they are returned to us. Where equipment is delivered/collected via courier we will not charge for the rental whilst in transit.

    8.2 We retain the right to terminate the hire at any time and recover the rental equipment.

    9. Customer Responsibility

    9.1 All risks revolving the goods in question is passed over to the customer as soon as the goods arrive in their possession. This is regardless of whether the goods are delivered by courier or collected.


    9.2 The goods are the customer responsibility for the whole rental period and the customer/consumer agrees to be liable for any risks involved with using the hired product within the allocated period of time. Customer responsibilities include safe-keeping of the equipment including but not limited to protection against the elements of theft, vandalism or improper use. Any extended liability or insurance is to be taken out at the customer own expense like insurance.

    9.3 The customer is responsible for the return of the equipment at customer own expense.

    9.4 The customer will indemnify us against any and every expense, liability, financial loss, claim or proceedings whatsoever, and in respect of any death or personal injury whatsoever or damage to or loss of property whatsoever (other than the Equipment) arising out of the delivery, use, non-use, repossession, collection or return of the Equipment or any parts of it. The indemnity will be reduced in proportion to the extent that such expense, liability, financial loss, claim or proceedings or death or personal injury or damage to or loss of property is due to our proven negligence.

    9.5 The customer will pay the rental rate for each day that the equipment is in the customer's possession & until the equipment has been returned to us, including any additional charges incurred.

    9.6 Any items not returned from hire including but not limited to cable releases, sync leads, spare lamps, etc. will automatically be charged to the customer's invoice at the full current replacement cost.

    9.7 Equipment lost, stolen or damaged while in the customer's possession will be the entire responsibility of the customer. Account customer and pay in advance customer will be invoiced at replacement cost and for non-account customer, the replacement cost will be deducted from the deposit. If there is any further balance owed above the deposit value, it will be added to the hire invoice.

    9.8 It is the customer's responsibility to make sure that all the people who use the equipment are properly instructed in its safe and correct use and that they have all of the instructions supplied by us. You must ensure that the equipment is not misused, and that supervision is adequate at all times.

    9.9 The customer must not sell or otherwise part control of the equipment.

    10. Equipment Suitability

    10.1 It is the customer's responsibility to ensure that the Equipment is suitable for the purpose for which you intend to use it and to give us sufficient information to ensure that the Equipment supplied is suitable.

    10.2 The customer is responsible for ensuring that he/she is familiar with the controls and functionality of the equipment rented. ELH will assist with this as required.

    11. Late Returns

    11.1 Late returns are subject to an additional charge, which may include remuneration for any lost revenue.

    11.2 It is the responsibility of the customer to inform ELH of any hire period extension no less than 24 hours before the end of their original hire period.

    12. Cancellations

    12.1 The customer must advise ELH as soon as possible if you have a cancellation.

    12.1a The customer may use any means of contact to cancel their order however, it is the customer sole responsibility to check and ensure that the correspondence (email, livechat, phone call) has been received and actioned. Any correspondence not picked up in time will not be ELH’s responsibility.

    12.2 Same day cancellations (before dispatching) will be subject to a cancellation charge of one day’s rental as originally booked, subject to confirmation within that period that the remainder of the rental period is not required.

    12.3 If the order has already been dispatched from the main warehouse, cancellation may not at this point be possible.

    12.4 All refunds in relation to the above clauses will be actioned and refunded within 14 days. If the refund is not received within the relevant cooling off period then it becomes the customer responsibility to chase this with the finance team at EssentialLightingHire.com . Once the refund has successfully been issued, this will be confirmed through a credit note. The credit note does not indicate an application of credit to the customer account but instead is a written confirmation of the refund which has been issued.


    https://12.5 All cancellations can be made by any means of contact with PIXAPRO. The most effective and reliable method of cancellation is via email. All email requests are dealt with as quickly as possible within 24 hours (Monday to Friday 9.30am-5.00pm) of receiving the message. This is also the best way of keeping a record of the correspondence. For cancellations or reschedule requests, please email us over at [email protected] and have all of your booking information, including reference numbers to hand.

    12.6 EssentialLightingHire.com does not accept any responsibility for refund delays which occur after the refund has been processed by the finance team. Different banks can have different processing times varying between 1-28 days. Once the refund has been issued, there is nothing else EssentialLightingHire.com can do in order to speed up how quickly the bank processes the payment, in these circumstances, contacting the bank would be the best course of action.


    13. Equipment Check & Liability

    13.1 All equipment is serviced regularly and is tested prior to each hire to ensure that the item functions according to its specifications. Every effort is made, therefore, to ensure that the equipment is supplied in working order. ELH cannot be held liable, however, for the failure of equipment or consequential or sub-consequential loss therefrom.

    13.2 It is strongly recommended that the customer tests that the equipment functions properly for its intended use at time of receipt and prior to commencing an important assignment or overseas travel.

    13.3 Any breakdown or unsatisfactory working of equipment must be immediately notified to us. Under no circumstances must you repair or attempt to repair the equipment unless authorised by us. The equipment must be returned to our premises for examination. You must notify us immediately if the equipment is involved in an accident resulting in damage to the equipment or other property, or injury to any person.

    13.4 If the Equipment is defective due to manufacturing error, you must notify us immediately. If the defect has not been caused by anything you have done or failed to do and nothing can be done to rectify the situation with that existing equipment we will (at our option) arrange collection of the goods and the redelivery of a replacement of the same or similar specifications as soon as reasonably possible. Should a replacement not be possible ELH will credit the customer for the hire charges of the defective equipment.

    14. Damaged, Missing & Stolen Equipment

    14.1 The customer must report any shortage of equipment to us within 1 hour of receiving the equipment.

    14.2 Any failure of equipment should be reported immediately in accordance with 10.4.

    14.3 The customer is responsible for the equipment whilst in their care, including any breakages, as per Section 9.

    14.4 Dependent on the severity of the damage or supply of replacement parts and thus the length of repair, a penalty charge may well be incurred due to a loss of hire of the equipment to other customer.

    14.5 Any rental equipment that is stolen must be reported to the police and ELH within 24 hours, and a crime reference number provided as well as details of the theft. Equipment lost, stolen or damaged while in the customer's possession will be the entire responsibility of the customer, as per Section 9.

    14.6 We understand that the equipment may over time pick up the odd minor scratch or mark, however, any marks to lens glass and obvious neglect of use will be treated as damage and charged.

    14.7 Equipment returned in soiled condition will be subject to a cleaning fee charged at £50.00 per item. Subject to change if deemed necessary by EssentialPhoto & Video/Pixapro. Lessees will be notified about any cleaning chargers after the return of the equipment, this charge may be taken from the security deposit.

    15. Our Right of Access

    15.1 You authorise us to enter any land or premises where we reasonably believe any Equipment to be, at reasonable times and after reasonable notice. In order to make necessary inspection of it, or to test, replace or repossess it.

    16. Identification Marks

    16.1 The customer will not remove, deface or cover up our nameplate or mark on the equipment indicating that it is our property. Removal of identifying markers may result in a penalty fee taken out of the security deposit or added to the hire invoice. 

    16. Unreturned Items

    16.1 The customer is responsible for returning all rented equipment to ELH complete. Any unreturned items will automatically be charged to the customer as per Section 9.

    16.2 Spare, failed or damaged consumables including but not limited to bulbs, flash tubes and batteries must be returned with the equipment. Failure to return these will result in the value of the unreturned items added to the hire invoice.

    18. General Conditions

    18.1 Acceptance of the equipment by the customer or his agent signifies the total acceptance of these terms and conditions for hire and excludes any terms and conditions you may have put forward except where we have agreed to any amendments or other conditions in writing.

    18.2 All goods are advertised subject to availability.

    18.3 ELH Hire Equipment remains the property of PIXAPRO at all times and must not be pledged, loaned, deposited or sold to a third party.

    18.4 Any waiver or variation by ELH of one or more of the above conditions does not in any way prejudice its right under any other condition or conditions.

    18.5 ELH reserves the right to change both the prices and the Equipment available for hire without prior notice.

    19. Limit of our Liability

    19.1 We will not be liable for any loss or indirect loss including but not limited to loss of business profits, savings you expect to make, wasted money, wages, fees or expenses due to late delivery, non-delivery, unsuitability, breakdown or stoppage of the equipment or any part of it.

    19.2 ELH’s liability in connection with the hire of the equipment shall be limited to the sum paid for the hire.

    19.3 All our times which state or quote for delivery or collection are approximate.

    19.4 We will not be liable for any delays caused by any circumstances beyond our control.

    20. Additional Disclaimer
    20.1 By hiring equipment through ELH for PIXAPRO branded goods, you also agree to the terms and conditions of ELH and understand that although the two platforms are associated, they are not the same. PIXAPRO product sold on Essentialphoto.co.uk and hire from ELH both operate separately and by hiring PIXAPRO goods, it is understood that PIXAPRO cannot be held responsible for any losses or errors caused due to the ELH website at the point of ordering.

    20.2 ELH acts as a lending agent only and are not in any way responsible for selling PIXAPRO branded equipment at full price. PIXAPRO’s involvement with ELH is associated with hiring purchases only and any regular purchases will be dealt with as normal through the Essentialphoto.co.uk website or an official supplier of PIXAPRO goods.

    21. Consumable Products For Sale

    21.1 Consumable products offered for sale, including but not limited to fog machine refills, shall be charged at a flat fee. Such products are non-refundable upon delivery to the Customer, except where the Customer establishes that the products were not delivered, or were delivered in a damaged, broken, or defective condition. In such cases, the Customer must notify ELH in writing within twenty-four (24) hours of delivery and provide suitable evidence to enable ELH to investigate the claim. ELH shall, at its sole discretion, determine the validity of the claim and the appropriate remedy, if any.

    PIXAPRO Limited Privacy Policy

    Your privacy is important to us. To better protect your privacy, we provide this information explaining our online information practices. Due to the ordering process certain information given by you at the time of ordering is collected lawfully and in accordance with the Data Protection Act 1998.

    The information that we collect

    We collect information from you when you register on our site or fill out a form

    This may include:

    Name

    Address

    Email Address

    Phone Number

    When ordering or registering on our site, you may be asked to enter your name or email address. However you may visit our site without registering.

    How we use your information

    Any of the information we collect from you may be used to personalise your experience, we use your information to help us to respond to your individual needs. We also use your information to improve customer service that you receive depending on your service requests and support needs. We may also use the email address you provide for promotional purposes when signing up to our newsletter. Unless requested otherwise, your name and contact email used for this hire may be passed to Godox in relation to Godox KNOWLED hires. Godox may reach out to offer KNOWLED collab and contact based on your hire order. Your details will not be sent elsewhere or used for marketing purposes by Godox. Your information may be passed to Zapier. Booqable partners with Zapier to help improve automated services.

    How your information is protected

    We have a variety of security measures to maintain the safety of your personal information when you access your personal information.

    Do we disclose any information to outside parties?

    We do not sell, trade, or otherwise transfer to outside parties your personally information. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or other rights, property, or safety.

  • Got a question about any of the above?

    Please get in touch with a member of our team and we'd be happy to assist.

    Email: [email protected]

    Phone: 0121 552 3113

    Address: 48 Brick Kiln Street, Brierley Hill, DY5 1JG